Why would business go on an energy diet now, after decades of apparently fruitless conservation-chatter?
Well, markets are starting to speak, and cost savings and profits are on the line.
Yesterday’s Wall Street Journal (subscription required) notes the difficulties faced by business in converting to conservation, but with energy prices rising and greater public interest in reduced carbon and other pollution, we’re starting to see action.
“Now, with oil, gas and electricity prices soaring,” the Journal reports, “companies are beginning to realize that saving energy can translate into dramatically lower costs. And that means higher profits and happier shareholders — not to mention a cleaner planet. So, companies are beginning to pour more money into making old equipment energy-efficient or upgrading to cleaner models. And they’re starting to streamline their operations to cut down on waste.”
Every week, TerraRossa tries to spell out the rationale for a new energy future. National security, reduced funding for Middle East terrorists, a better environment — all these rate highly. Our conservative nature also likes shareholder value, profit motive, and well-reasoned conservation.
This entry was posted on Tuesday, August 28th, 2007 at 9:27 am and is filed under Eco-Business Strategies . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


