This issue needs less “Earth” and more urge.
As promised, I didn’t watch it live, and/but I have streamed some video of a favorite or two. I could use this post to enumerate various (or vacuous) hypocrisies, but other news accounts did that just fine.
As I see it, the concerts were ostensibly for music, but actually about marketing. Look at what two important bloggers said:
Music maven and gadfly Bob Lefsetz looks at both the music and the marketing. The Lefsetz Letter offers some typically scabrous perspective on why the music at Live Earth won’t drive much action, and why the marketing won’t either.
Lefsetz links to a great analysis on Seth Godin’s blog that touches again on why the messaging around “global warming” just doesn’t cut it.
Read Lefsetz if you’re a music fan like I am (but note it’s not for the faint of heart). But be sure to read Godin, including this one, to learn why most liberal-speak on climate change leaves people shrugging their shoulders.
Don’t get me wrong. I care about the environment. I want leaders who can appeal to our higher angels, but effective leadership on this issue can come from the right and from the gut. Reducing our dependence on foreign oil and damming the flow of petro-dollars to dictators and terrorist states would be a good place to start.
This entry was posted on Tuesday, July 10th, 2007 at 10:23 am and is filed under Pop Culture . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


